Chrome Hearts is a company, founded by motorcyle enthusiast Richard Stark, that specializes in high-end silver jewelry, leather clothing and furniture with gothic motifs.
From its inception as a leather motorcycle riding-gear company, Chrome Hearts has evolved into an obsession-inspiring label and a cultural phenomenon. Taking a design cue from its beginnings, the brand’s vast line includes hand-made jewelry in sterling silver, gold, platinum, and precious stones; clothing, eyewear, luggage and accessories in fine leathers and fabrics; and handcrafted furnishings and home items in exotic woods. With a decidedly rigorous commitment to quality, every product is designed, manufactured and produced in small quantities to ensure absolute attention to detail at the factory in Hollywood, California.
It is known for its luxury items which feature fleur-de-lys, dagger and floral cross designs. The boutiques sell Rolex watches with one-of-a-kind Chrome Hearts bracelets in place of the stock band or strap. They also offer sunglasses and clothing with their signature designs. Recently, gold items have also been added to the collection.
There are Chrome Hearts boutiques in New York, Tokyo, Osaka, Los Angeles, Malibu, Las Vegas, Hong Kong as well as Paris and Honolulu.